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Podcast Episodes

episode 9

Traffic: The Key Ingredient Needed to Generate Online Insurance Leads

One of the things I love talking about the most here on the blog and podcast is lead generation for insurance agencies. When I talk to agents about developing a new website, one of the most common questions they always ask when they’re kicking the tires is, “how many leads do your sites typically get?” …

Continue ReadingTraffic: The Key Ingredient Needed to Generate Online Insurance Leads
matt-medeiros

Managing Customer Expectations when Running a Digital Agency

In Episode 5 of The Digital Advisor Podcast, I’m talking to fellow digital agency owner Matt Medeiros of MattReport.com and Slocum Studio in Boston. We discuss the ups and downs of running a digital marketing agency. Good stuff!

Continue ReadingManaging Customer Expectations when Running a Digital Agency
robert-dawson-360-your-business

360 Your Business: Multi-Media Marketing That Differentiates

In Episode 4 of The Digital Advisor Podcast, I’m talking to the CEO of 360 Your Business, Robert Dawson about the impact of visual media on your business. Robert is a certified Google Photographer & Vidoegrapher, and his company specializes in doing on-site photography and videography, as well as 360 degree tours of the interior …

Continue Reading360 Your Business: Multi-Media Marketing That Differentiates
barry-moore-the-active-marketer

Automation Nation: Competing With The Big Boys With Automation

It’s no secret that that running an independent insurance agency is hard work. In fact, in my opinion, it’s one of the hardest careers you could ever choose. There are so many things you have to manage, and when you’re independent, your very much on an island when it comes to branding, marketing, and crafting …

Continue ReadingAutomation Nation: Competing With The Big Boys With Automation
nick-ayers-i80-insurance

What insurance agencies can do to reach millennial insurance buyers

By the year 2020 over half of the spending power in our country will be controlled by millennials — a $1.4 Trillion space. In Episode 2 of The Digital Advisor Podcast, I talk to fellow agency owner Nicholas Ayers from i80 Insurance in Vacaville, CA about some strategies and behaviors that we as agency owners …

Continue ReadingWhat insurance agencies can do to reach millennial insurance buyers
time-excuse

Is time management killing your agency’s brand?

Time. It’s the currency of the world —the most valuable asset you own. An asset you can never get back. In order to do the things you need to do to grow your agency, whether they be online, or offline activities, you need time. Without it, you’ll never move forward. As agents, we need to eliminate …

Continue ReadingIs time management killing your agency’s brand?

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